The 'Moscow Entrepreneur' project receives Eventiada IPRA Golden World Awards

Established in 2011, Eventiada IPRA Golden World Awards have been granted for the best projects implemented by corporations, state and public organisations, and youth associations.



'Moscow Entrepreneur' program of the Moscow Department of Entrepreneurship and Innovative Development has won the silver medal in International Communications Trends of Eventiada IPRA Golden World Awards, a major international communications event in Eastern Europe and Central Asia. The project has also won the bronze medal in the Best Innovative Project Applying New Tools. The awarding ceremony took place on 12 November in Moscow.

'We launched the 'Moscow Entrepreneur' program less than a year ago to promote small business and inspire business initiative. The project offers a wide range of tools to support Moscow entrepreneurs, including educational events, research programs, advertising support and much more,' said Alexei Fursin, Head of the Moscow Department of Entrepreneurship and Innovations.

Moscow Business is the project's major site covering all events, services and news of the Department of Entrepreneurship and Innovative Development. Some 200,000 people have already visited the portal.

As part of the comprehensive program to promote entrepreneurial initiative, the Russian capital hosted the Moscow Entrepreneurship Week attended by over 60,000 people, and the Moscow Youth Entrepreneurship Forum, which brought together over 2,000 participants. The winners of the 'Breakthrough of the Year' award established by the Department received a comprehensive advertising campaign as a prize, with over 200 banners placed in the best Moscow locations. The women's entrepreneurship campaign '8 March' has involved over 19 million people.

In cooperation with 'Russia's Support' public organisation, the Department of Entrepreneurship and Innovative Development has conducted a survey 'What Is a Moscow Entrepreneur?'. So, 81% of the businessmen surveyed were willing to cooperate with the city administration, 95% were aware of the pro-entrepreneurship efforts taken by the city authorities, 18% have already taken advantage of the subsidies.

Two years ago, only one in ten Moscow entrepreneurs was aware of the pro-business efforts. Today, this figure has increased fivefold — up to 45%. It is almost twice higher than the national average.

'The expansion of social space results in high growth rates of social activity, including the business sector. Moscow business is constantly improving, and the areas to apply innovations open up new opportunities for development,'  Alexei Fursin said.

To date, there are more than 600,000 legal entities and some 350,000 individual entrepreneurs registered in Moscow, that is about 7% of the total number of companies and individual entrepreneurs registered in Russia. Over the past five years, the number of business representatives operating in Moscow has grown by more than 60%. 82% of Moscow entrepreneurs consider their current business state as good or average. A comparable number of respondents (67 to 88%) found the support efforts by the city authorities efficient.

'I'd like to say thank you to the teams of the 'Moscow Entrepreneur' program and Moscow businessmen for their contribution to the project, as your success stories inspire Muscovites to start their own enterprises,' Alexei Fursin concluded.

Established in 2011, Eventiada IPRA Golden World Awards have been granted for the best projects implemented by corporations, state and public organisations, and youth associations. This year, 13 countries applied, namely Armenia, Azerbaijan, Belarus, Bulgaria, Croatia, Estonia, Hungary, Kazakhstan, Poland, Russia, Serbia, Tajikistan and Ukraine. In addition to the Grand Prix and personal nominations, the jury decided the winners in four themed blocks, including Companies and Organisations, Healthy Lifestyle, Youth Projects and Student Nominations.

Source: mos.ru

17 november 2019